
Behavioral Finance-How A Small Change Made A Big Difference In Retirement Planning
By Jay Fedak, CFP® | Fee-Only Financial Planner, New Milford, CT It all started with a paper on a topic called “Prospect Theory” in 1979. Unbeknownst to the two cognitive psychologists, Daniel Kahneman and Amos Tversky, who began collaborating in 1969 they would become


